If I had to promote a brand new business and had $0, the first thing I’d do (besides social media marketing) is look to setup mutually beneficial (i.e. win-win) partnerships.
In this video I’ll show you a simple strategy for creating a joint venture contest from scratch. By partnering with companies who sell complimentary products to yours, you can have your products promoted to their customers and subscribers via email, Facebook and Twitter. Your only cost is a few hours to setup the contest and $1,000 in prizes.
The cross-company synergy you get from a contest of this type is huge, and best of all you can implement this strategy if you’re just getting started because all you need to do is come up with prizes to give away. You don’t need a huge brand or a marketing team either.